Sports stars shine in Concord fashion show to aid Carolina kids’ causes
Local sports celebrities, including Greg Olsen and Kyle Busch, showcased at a charity event in Concord, raising funds for children’s causes in the Carolinas.
Author: Nick Carboni
Published: 11:57 PM EDT September 16, 2025
Updated: 12:02 AM EDT September 17, 2025
CONCORD, N.C. — Several big-name, local sports celebrities strutted their stuff in Concord on Tuesday night, all for several good causes.
Panthers legends Greg Olsen, Luke Kuechly and Jonathan Stewart, as well as top NASCAR drivers like Kyle Busch, Joey Logano and Kyle Larson all took part in the charitable fashion show at Ten Tenths Motor Club.
It was the 15th year of the event, which has now raised more than $5 million to benefit the lives of children in need in the Carolinas.
The event was originally started by driver Martin Truex Jr., and the late Sherry Pollex.
The 2025 iteration benefitted Greg Olsen’s HEARTest Yard, the Kyle & Samantha Busch Bundle of Joy Fund and the Kyle Larson Foundation.
This year’s event featured the following stars:
- Kyle and Katelyn Larson, NASCAR Cup Series driver for Hendrick Motorsports
- Kyle and Samantha Busch, NASCAR Cup Series driver for Richard Childress Racing
- Greg and Kara Olsen, FOX Sports broadcaster and former Carolina Panther
- Max and Grace Reaves, COOK OUT Restaurants
- Ricky and Madyson Stenhouse, NASCAR Cup Series driver for Hyak Motorsports
- John Hunter Nemechek, NASCAR Cup Series driver for Legacy Motor Club
- Jonathan and Natalie Stewart, former Carolina Panther
- Todd and Marissa Gilliland, NASCAR Cup Series driver for Front Row Motorsports
- Joey and Brittany Logano, NASCAR Cup Series driver for Team Penske
“We’re so honored that the HEARTest Yard, our family’s foundation was asked to be a part of this event,” Olsen said. “We’re really excited to be part of a fun night and help a lot of kids who really deserve it.”
